Google AdWords is an advertising product and is the major source of revenue for Google. It offers pay-per-click (PPC) advertising along with site-targeted advertising for both text and banner ads. Global distribution is an integral part of AdWords. Google has text advertisements which are short, have one title line and two content text lines.
As the PPC service grew in popularity, Google brought out the concept of AdWords in 2002. In a short time, it has earned popularity for providing customers with extensive online coverage. Google AdWords has emerged as an important promotional source of new commerce for your company.
So if you are serious about your online business and revenue generation, you just can't ignore Google AdWords!